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WordPress is a great tool for website development. In fact, it is one of the most used development platforms at the present day. 22% of the newly built websites are powered by WordPress. It offers a lot of features for the developers and also adds to the better user experience for the users. It is...
WordPress is a great tool for website development. In fact, it is one of the most used development platforms at the present day. 22% of the newly built websites are powered by WordPress. It offers a lot of features for the developers and also adds to the better user experience for the users. It is extremely easy to use and manage a WordPress site or a blog. WordPress websites are liked by the search engines because of their clean code. This is why many business owners and developers choose WordPress as their development platform.
WordPress websites are SEO friendly, but it does not mean that you just need to develop a website and forget about it. It takes much more than that. You need to make efforts to rank your site up in the search engine rankings and attract a large number of visitors. You have to do proper planning and make strategies for attracting the target audience. Let us see some factors which can help you in attracting the target audience instantly with its launch:
Planning is a really important factor. You must be aware of your goals and the target audience before you build your site. Start thinking what all you will need to complete your site from your business perspective. Think about your target audience and who will be your most valued visitors. What all you would like to present to your target audience on their arrival on your site. Strategize the actions you want the target audience to perform on your website. Planning all this will play a vital role in the quick success of your site. You will be building your site accordingly and you won’t have to run around for these aspects after the completion of your site.
You may be thinking what this has to do with attracting an audience. You are going to have a strong connection with your hosting service, as a supportive and reliable service provider will ensure a smooth run of your website. It helps you in the case of any server related issues and a good hosting service also ensures minimum security risks.
Siteground has the best WordPress hosting, support and backups and comes with 30 days of separate backup copies stored in datacenters around the world.
Choose a domain name that is ion accordance to your business, product or service more clearly it should be related to what you sell or what you do. It should be catchy and easy to remember. Once a visitor comes to your site it will be easy to keep you domain name in mind. Moreover, the domain extensions (like .com, .net) have a role to play in search engine rankings. Generally .com and .org domain extensions rank comparatively higher in the search engine rankings.
An impressive logo helps in creating your brand identity. Your logo style shows off your brand and tells the audience about your identity. Choose the color scheme that can overall match to your website. The logo tells the story of your brand and gives a more professional feel to the visitors. Find super affordable graphic designers and freelancers here: http://bit.ly/2wYA2a0
Choosing the right theme for your site is not that much easy. Your theme should not only be attractive but also functional. It may be capable of meeting your customization needs. It should provide you different layout options and color combinations which can suit your website’s needs. Moreover, the load time of your theme is an important factor.
Find the best wordpress themes here: http://bit.ly/2s29XRN
In case you do not find a theme of your choice then you can go for a customized theme. It will fulfill all your requirements.
Your website should have a professional design which can increase the credibility to reinforce your brand. A beautiful look should not be its only motive, it should be practical as well. The design should be responsive that can be easily accessed on any device like on a mobile, a desktop or a tablet. The responsive design of your site will also add positively to the search engine rankings. You might hire a professional or build yourself.
One of the things you can do is create landing pages. Most of the WordPress themes come with landing page templates included. In case, your theme doesn’t have this functionality then you can take the advantages of using plugins. Apart from the fact that you can create landing pages for your website, with WordPress Landing Pages you can monitor and improve the conversion rates.
You must realize the fact that the way your post is displayed on the Search Engine Results Pages in Google can make a huge difference. Use appropriate titles for your posts on your site. Always write a meta description for your post so that the visitors can get an idea of what it has in its body and make the visitors click on the link.
Frequent blog posting tends to develop an audience quicker. At least publish a blog twice or thrice a week. Use long tail keywords in your posts. Write a content that is hard to ignore. It helps in attracting the target audience.
Apart from writing guest blogs on other websites, invite people to people post blogs on your site also. It is a two-way process. It will help you in target more audience as the writer can come up with different ideas which can attract other that your targetted one.
A visitor coming to your site for the first time may not have the idea where to go and where not. So if you have interlinked the pages properly then the visitor can ultimately reach to what he is looking for.
Although WordPress is SEO friendly, you have to make a proper strategy for the On page and Off page SEO of your website. However, WordPress offers you the flexibility to use plugins to boost your SEO efforts. It is the most important factor to get attracted the audience. Moreover, you can use some user engagement tools to increase the visitor engagement.
Social media can be the defining tool in the success of your website. Well, strategised social media promotions can attract an instant audience to your website. Keep posting engaging posts regularly on social media that can provoke the visitors to visit your website. Create your presence on all major social media platforms. Do not forget to use social media share buttons on your site.
These are some factors you can take care of during and after the development of your WordPress website. These may benefit you in the overall success of your website and help you in attracting a large number of audience for a long run.
Find super affordable graphic designers and freelancers here: http://bit.ly/2wYA2a0
Originally posted 2017-03-07 19:22:48. Republished by Blog Post Promoter
With small and medium businesses slowly recognizing the value of an online presence, WordPress’s popularity is hitting the roof. It clearly reins over other platforms with 30% of the top 10 million websites on the web being created with its help. That means, almost 75,000,000 websites are using WordPress right now! As an open source...
With small and medium businesses slowly recognizing the value of an online presence, WordPress’s popularity is hitting the roof. It clearly reins over other platforms with 30% of the top 10 million websites on the web being created with its help. That means, almost 75,000,000 websites are using WordPress right now!
As an open source content management system (CMS), WordPress helps to create websites without developers and designers intruding at every step. Businesses can establish their brand online and can expand as per their wishes.
Additionally, WordPress extensions equip entrepreneurs with the ability to reach out to prospective clients as well as enhance the visibility of their brand online. It supports multiple browsers, opens up smoothly on a number of devices and lets them upload multimedia files in a variety of formats. At the same time,
WordPress design and development services are affordable, so many start-ups opt for WordPress websites to reach their target audience.
Here are more reasons for getting a WordPress website!
WordPress’s third-party integrations lend it an edge over other content management systems such as Drupal and Joomla. It offers impressive on-site SEO tools which make Google indexing easy.
Additionally, WordPress was made as a blogging platform and so it provides a concrete foundation to find the target audience for your content.
The speed of a site plays a huge role when it comes to Google rankings. For this, templates can be optimized and the power of plugins can be harnessed to ensure quicker loading of websites.
Its clean mobile-friendly permalink structure leads to an increase in click-through-rate (CTR). Adding targeted keywords in the metadata also makes the website stand out.
If business sites are not social media friendly, such entrepreneurs seriously need to re-think their online business strategies. On an average, people spend around 135 minutes browsing through social media feeds on a daily basis.
So, WordPress has a host of in-built SMO plugins which can connect you to your followers anywhere, anytime. Consequently, get hold of a WordPress Web Development Company which can aid in SEO and SMO.
WordPress helps to create enterprise-class websites by guaranteeing data security. It has plugins to protect sites from hackers and malware. Additionally, SSL certificates are acquired by your website the moment it goes online. Firewalls shield your sites at all times and WordPress redirects unsafe HTTP requests to the HTTPS version.
Its plugins help to ensure the security of user data. Payment gateways are made secure with the help of extra encryptions as well as CAPTCHAs which can be added to the log-in page. Third-party security plugins such as JetPack for WordPress, WordFence, and iThemes Security can also be acquired to shield your website against potential attacks.
But, if one has a limited understanding of the intricacies of how a website functions, it is best to look for a WordPress Web Development Company to safeguard your website. But, WordPress also rolls out updated versions, themes and plugins to help you in your crusade against hackers!
WordPress websites can be set up in a few minutes and can be updated on the go! These websites are extremely easy to manage and can be customized according to the changing business landscape.
Additionally, it is much easier to convert a WordPress website to a web hosting account when online expansion plans of the business are in motion.
Not only does it make the creation of landing pages simpler with the help of plugins, it is also scalable which is extremely necessary for start-ups. And if fresh content is your thing, remember that WordPress makes the adding of pages and posts easier. This is the reason why many world-renowned brands have turned to WordPress to augment their online presence.
WordPress also offers a variety of themes to build an industry-specific website. No matter which industry you belong to – food & beverages, entertainment, education, finance – it has a theme for everyone! If custom-made themes development is your thing, look for Custom Web Development Services online. These services can help you if you want unique designs which represent the ethos of your company.
WordPress lets you run a functional website and cleans it up to make it look mobile-ready. It is flexible; you can use it as a repository for your personal thoughts or build it as an e-commerce platform. But, on the other hand, when you need to add extra features to your traditional web-hosted site, you need an army of coders!
WordPress can help small as well as big; reputed brands grow because it offers simplicity. Anyone with some knowledge of PHP and MySQL can use the platform to convert online traffic into leads. It also helps to keep a tab on user behaviour with the help of intelligent graphs and charts. So make the switch today!
Originally posted 2018-07-11 18:42:50. Republished by Blog Post Promoter
For every business that is selling online, there is one metric that will make it onto every marketer’s dashboard; conversion rate. A lot of the marketing budget will be spent with the aim of raising awareness of a brand or product to a certain demographic or target market. This promotional push is designed to get...
For every business that is selling online, there is one metric that will make it onto every marketer’s dashboard; conversion rate. A lot of the marketing budget will be spent with the aim of raising awareness of a brand or product to a certain demographic or target market.
This promotional push is designed to get people to act so in the case of an e-commerce business, that would be to visit a website and buy products online.
It’s crucial that the customer journey is mapped out for every marketing campaign that goes live. With customers seeing so many adverts and calls to take action it can be easy to lose them along the way.
One of the most common places that people drop off is when they arrive at their online destination. This can be for a number of reasons which will be outlined later on, but why spend so much money and time getting people onto a website when they ultimately just leave?
The success of many marketing campaigns is ultimately measured by the number of sales that are made. These may be online, in store or over the phone. For an e-commerce website, success will be measured by the number of sales made online, and the cost associated with making those sales. It’s therefore integral to any campaign that your website is up to scratch.
One of the most important aspects that you need to consider that can impact your conversion rate is the branding of your website. Ensuring that the campaign creative is consistent and easily recognizable across all customer touchpoints will give the customer confidence that they have arrived at the right place. Giving the customer any uncertainty, especially as a new brand, is one way to lower your conversion rate as they will visit your site but won’t make a purchase.
Having successfully directed customers onto your website with your marketing campaign you must make sure their route to purchase is simple and clear. Using a platform like digivante.com will allow you to identify any sticking points where pages may be slow to load or where customers aren’t sure how to move onto the next stage in the customer journey.
All of the decisions about your website should be made from a customer’s perspective so that you are confident that when a customer arrives, they will have a positive experience.
A final element that can have a big impact on conversion rate is site speed. Not only will having a quick website help you in the Google rankings, it will also help you to increase your conversion rate. Many customers now choose to do their online shopping on their mobile device or smartphone. However, not all of which are on a Wi-Fi connection.
That means that some of your customers may still be using a slower 3G connection. Your website design and size should take this into account. If customers can’t load your website, they won’t be purchasing any products.
Originally posted 2019-09-12 16:14:35. Republished by Blog Post Promoter
The hype surrounding social media has certainly cooled off within the past couple of years. That is, what was once seen as marketing’s uncharted territory has now become incredibly commonplace. Considering the fact that Facebook achieved one billion daily active users in 2016, “social media” has gone from the next big buzzword to part of...
The hype surrounding social media has certainly cooled off within the past couple of years.
That is, what was once seen as marketing’s uncharted territory has now become incredibly commonplace. Considering the fact that Facebook achieved one billion daily active users in 2016, “social media” has gone from the next big buzzword to part of our daily lives.
For some businesses, however, the reputation of social media is less than stellar.
With its association with the sphere of celebrity gossip to having a questionable ROI for some companies, there’s a somewhat understandable belief that social media may not be the best investment of a business’ time when it comes to making money.
While it’s true that obsessing over followers and trying to retweet as many influencers as possible may not be the ideal use of your time, consider some shocking social media statistics such as…
Instead of approaching social media as a popularity contest, the benefits of social media can be best unlocked by looking at the social network through the lens of an analyst. By knowing exactly what to look for in terms of data and behavior, you can use social media to grow your bottom line.
Whether your social presence has grown stagnant or you’re considering social media training as a means of building a more competitive company, keep the following social strategies in mind.
You’ve probably heard time and time against the importance of split testing in regard to your marketing efforts.
Likewise, data from platforms such as Twitter and Facebook can help you figure out what’s performing best amongst your user base and what sort of content they want to see in the future. How is this possible?
By exporting data from Facebook and Twitter, you’re able to organize the elements of your social sharing and ask questions such as…
The answers to such questions can help use your social profiles in more meaningful way in terms of content and sharing, giving followers exactly what they want.
Many marketers use social media as a means of keeping an eye on the competition; however, how can you take spying on the neighbors and turn it in something meaningful for your business?
Start by segmenting your competitors into different categories and follow their content accordingly. When we talk about “competitors,” we’re referring to companies delivering similar products and content to our own users. Whether looking at growth or engagement via Facebook insights or comparing mentions and shares on Twitter, keep the numbers in mind.
Social media represents a competition for attention, so it’s crucial to know whose content and reputation reigns supreme in the social sphere. Whether you rely on free or paid tools, crunching the numbers can help you hone your content strategy and ultimately understand the strategy of your competitors.
In short, social media isn’t just about followers: it’s a deep sea of data, metrics and potential hypotheses. By using the social network as a research tool, you can better understand what users want and how to make yourself stand out versus the competition.
Originally posted 2016-07-19 01:20:22. Republished by Blog Post Promoter
Humans are visual creatures. That’s why you always have to look your best whenever you interact with other people and not just settle for being sloppily dressed. The same goes for designing a website: You’ll have to build it so that the final result would be something that’s aesthetically pleasing and not just settle for...
Humans are visual creatures. That’s why you always have to look your best whenever you interact with other people and not just settle for being sloppily dressed.
The same goes for designing a website: You’ll have to build it so that the final result would be something that’s aesthetically pleasing and not just settle for something that looks like a preschooler who learned how to write code made it.
But you’re still a novice to this whole website design thing, you say. No need to worry as the following do’s and don’ts for beginners like you would guide you in designing a website that two out of every three Internet users would want to visit:
Visitors to your website shouldn’t have to treat it as if it were a puzzle box waiting to be solved. Technology is supposed to make everyone’s lives easier, not more difficult.
So when designing a website, make sure that its entire user navigation from start to finish is so easy that even a kid can visit it. The long-held notion amongst web designers that a user should be able to go from point A to point B in a span of only three clicks at most (or two taps on mobile devices) may turn out be a myth, but it wouldn’t hurt you to still follow it whenever applicable. After all, you wouldn’t want to make visitors to your website waste their time clicking more than thrice (or tapping more than twice) to get to a page that they want to check out.
Make sure as well to keep website navigation options to only a handful at most and check before publishing that each option leads the user to the correct destination.
Regardless if you like rainbows or not, you don’t want your website design to be some mishmash of colors that can hurt the eyes of anyone who dares to visit it.
Instead, use only a few colors while designing your website. It’s entirely up to you what exact colors you should use, but each of them should blend well with one another. Don’t just pick any three or four random colors that don’t match at all. If you aren’t well-versed in choosing which two or more colors look good together, there are color scheme generators online that should help you get through it.
You also shouldn’t choose colors that don’t represent the brand that you built for yourself. For instance, if you adopted a branding that has a red and yellow color scheme to it, you can’t just suddenly use pink while designing your website.
Early web designers didn’t need to worry at all about mobile device compatibility. But times have since changed, and more Internet users are increasingly relying on their mobile devices to access different websites no matter where they are. Because of that, responsive web design was born — and anyone building a site would have to insert a few extra lines of code to make it compatible for both desktops and mobile devices.
Before putting your website out for public consumption, you’ll want to test it across mobile devices with different screen sizes as its layout might look good on a smartphone but become ruined once you use a tablet.
Have you noticed that everything written here has been broken down into bite-sized chunks of easily digestible text? That’s how you should present your website’s content as well.
No matter how unique and useful any of your posts might be to your website’s visitors, if they see walls upon walls of text, they won’t even bother reading what you’ve written. That’s why when crafting textual content for your website, you should divide it into at least three main sections, namely introduction, body, and conclusion. Then, divide the meat of your website’s content further into several subsections, each carrying a subheading. Use paragraphs as well when conveying more than one idea instead of jamming all sentences together in one subsection.
This could be where an agency like Merd Marketing comes in to help, they’ll lead you in the right direction when it comes to search engine optimization — leaving you to stay focused on the business.
This modern web design trend sets varying scrolling speeds for your website’s foreground and background, giving your visitors a three-dimensional or 3D effect. You can also incorporate background video into dynamic scrolling, wherein the video only plays while scrolling, triggering animations and magical images.
For a more modern web design this year, full-page headers are recommended, involving adding call-to-action (CTA buttons) or key text to the header (left) along with eye-catching images (right).
Take note that most readers focus on a web page’s top-left, so the CTA button should be located in this area.
Modern website design heads back to minimalism using purposeful white space. A trusted web designer, like one from this web design company, understands the importance of white space, which moves visitors through your different web pages.
White space creates a clear visual hierarchy without distracting elements. Lastly, the white space aids in boosting an online user’s comprehension, defining relationships of web page elements.
Make viewing your web pages an entirely new experience by using playful cursors. Change the cursor shape or code cursor-triggered animations. By doing so, your visitors will experience a fantastic time engaging with your web page’s unique cursors.
Custom illustrations add a new breathe of life into your website. You can draw inspiration from traditional art and print publishing formats.
Color psychology plays a vital role in web design trends. Research the most suitable colors before you generate a new color palette that matches your brand.
This year, soft, cool colors, like grey, teal, and blue are perfect for backgrounds and information. For CTAs, bold, warm colors, like orange, red, and green, are highly recommended. Collaborate with your team and mix and match the best company colors to upgrade your web design.
When Internet users visit a website, the very first thing that they’ll immediately notice is its design. However, not every site has gotten the memo as 94 percent of all website-related feedback from Internet users were regarding the design that’s poor and outdated. First impressions can make or break a website. So if you’re designing one yourself, you’ll want to read the above-listed website design do’s and don’ts for beginners like you. After all, you wouldn’t want your website to become the Internet’s next laughingstock. Aside from this, you’ll also want to look into some website branding and design tips that you can use whether you’re building one for a law firm or yourself.
Originally posted 2018-10-22 05:17:52. Republished by Blog Post Promoter
The importance of caching for internet users will trigger ways to save time and money. Computer language is getting popular as more people increase their internet usage in the 21st century. Many people find themselves adding more Random Access Memory (RAM) for their computers, buying external hard drives and looking for more ways to add...
The importance of caching for internet users will trigger ways to save time and money. Computer language is getting popular as more people increase their internet usage in the 21st century.
Many people find themselves adding more Random Access Memory (RAM) for their computers, buying external hard drives and looking for more ways to add storage. Do you have any idea or ever heard of Cache? Learning more about this computer action will help those of you who love to be on the computer browsing the internet. Discover details in this article that shares what it is about and how it can affect you.
Cache is within your computer’s internal storage area. Webopedia defines it as “either a reserved section of main memory or an independent high-speed storage device.
Every time you visit a web page, the cache gives instructions to the computer. There are pros and cons with this computer feature. Internet users on laptops or desktops will benefit from this article. If you use the internet, then you must learn how to clear your cache at some point and time during your computer life.
There are different types of cache. Consider it a unique storage tool that helps you gain access to frequent information in a timely manner.
Ted Smith illustrated how important caching is for people who uses a computer with internet. New and skilled users can learn how to save money with his technique. As a solutions engineer with Akamai, Ted compared the concept of caching to an acorn vending machine. Picture a squirrel stashing his acorns away in a location with easy access. When you are ready to find tools for caching, connect with Ted Smith. He educates you on tools to learn how to control cache, places to cache and so much more.
Everyone should know the pros and cons related to cache. One of the pros of caching help increase delivery performance, decrease the need for computing and bandwidth resources, and ultimately save money.” Everyone wants to save money. Not only does it save you money, but it can also save you a lot of hassle. For example, let’s say your work from home job requires you to have a certain amount of free space on your computer so that you can download their software.
However, you are experiencing poor performance when trying to download it. Frustration starts to creep on you because you don’t know about the cache. It could be something as simple as clearing your cache. A major con is the inconvenience of poor performance if your memory is full. There are times when a person internal storage and external hard drive can be full to the capacity. It could stop you from adding software to your computer. It can also cause programs processing time to slow down.
If you own a personal computer, then you have memory and disk caching processes. Newer computers may access data instructions at a faster speed compared to older RAM types. It is more convenient when you can click on a link and it goes straight to the website within seconds, right? However, there are times when some people sit, waiting minutes at a time to get access to data.
The reason for this is because cache memory communicates with your computer. It gives specific instructions on where to go. Your computer “is completely useless if you don’t tell the processor what to do.” (Torres, G. (2007). How The Cache Memory Works. www.hardwaresecrets.com). The basics of memory cache have to do with the speed in which data takes to access and deliver. Disk cache is normally installed on your computer hard disk so don’t worry if you have it or not. The disk cache is responsible for time performance because it is the first place a program check for data. It helps create ways to improve how programs access your data.
Now let’s discuss the control you have over the cache. Yes, you have control and can delete all or some of your data by choosing selected timeframes. Provided below are some basic steps listed to help you get a better understanding on how to clear cache on Google. (Megan. support.google.com)
By clearing your cache, you removed quick access to recent web sites or data recently visited. Even if you purchased your own website, you will have a quicker way to access it via cache. Let’s say you have a favorite store you purchase online from all the time. Instead of you typing out the whole website, your computer’s cache access the data from a previous visit and pulls up the exact website link you need. However, you only typed 3 letters in the URL bar. Computer science has created convenience in people’s lives because they don’t have to waste time typing out a lot of characters or searching through their hard drive for data.
Normally when you click the folders file, you will see the most recent documents visited. If a specific website is forgotten, then the cache will help out by storing it in a temporary place so you can pull it up quicker in the future. There is a wealth of information available on the importance of cache. Once again, connect with Ted Smith because he is a professional who is knowledgeable about caching.
Megan. Clear browsing data. Google Support https://support.google.com/chrome/answer/2392709?hl=en&visit_id=1-636295058523304095-871167318&rd=1
Korf, M. (2017). What you need to know about Caching- Part 1.
Torres, G. (2007). How the Cache Memory Works. http://www.hardwaresecrets.com/how-the-cache-memory-works/
Vangie, B. Cache. http://www.webopedia.com/TERM/C/cache.html
Originally posted 2017-06-08 17:04:26. Republished by Blog Post Promoter
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